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National Allied Golf Associations

The Canadian Society of Club Managers is pleased to be a member of the National Allied Golf Associations (NAGA).  The NAGA is an informal coalition of national golf associations in Canada, represented by their respective chief operating officers, committed to a shared understanding of each others' roles, working together on matters of mutual interest, and promoting ways to grow the game of  golf in Canada. 

Membership criteria

Membership is granted to associations which are national in scope, are the sole representative of the segment of the golf industry being addressed and are not competitors with some other national organization serving the same group of people.

Members

In addition to CSCM, current membership in the NAGA consists of the following organizations:

Canadian Golf Industry Association (web site  not available)
Canadian Golf Superintendents Association
Canadian Professional Golfers Association
Canadian Professional Golf Tour
National Golf Course Owners Association (Canada)
Golf Canada (formerly RCGA) 

Meetings are held informally with the responsibility for chairing each meeting rotating amongst the group.

NAGA Economic Impact Study 2008-9

Background

In June 2007, key representatives of the Canadian golf industry gathered for the “NAGA Research Summit” to review the current state of golf in Canada and determined that one of the key priorities was to conduct an economic analysis of golf in Canada because of the information and research needs of the golf industry. 
 
“This study is the first of its kind in Canada and will fill a significant gap in research available in this country that will provide us with a much broader and more accurate picture of the economic impact of golf that includes elements related to tourism, real estate, contributions to charity, etc.” says NAGA Chairman, Elizabeth DiChiara, CSCM Executive Director. “This is one of the most important initiatives undertaken by NAGA to support the game of golf in Canada and further demonstrates the value of collaboration among the leaders within the golf industry.”   

About The Study  

 SNG’s approach to analyzing the economic impacts of golf in Canada will involve collecting impact data directly from stakeholders in the golf industry (golf facility operators, individual golfers, etc.) to quantify golf’s direct impacts to the Canadian economy. Existing secondary information will be referenced to help complement our assessment of direct impacts.
 
This combined research will be used to construct an economic model that maps-out the economic impact relationships of the golf industry and its related industry verticals in order to estimate the economic impact of golf beyond the immediate stakeholders in the golf industry.
 
The SNG team has extensive experience with community and regional economic development policy and strategy, which will be applied to the research results and economic impact findings to assess the role and importance of golf to Canada’s economic context at a National and Provincial level.   

Study Outcomes  

 The Final Report, to be delivered to NAGA sometime through the summer of 2009, will be an independent assessment of the impacts of the Canadian Golf industry on employment, taxes, GDP, household income, and consumer spending, across Canada and within each province. In addition, this study will provide a more complete understanding of the economic dimension of golf to supporting industries, consumers and the public, and government at local, provincial and national levels. 
 
Strategic Networks Group (SNG)
Michael Curri, President
(613) 277-2588
mcurri@sngroup.com